Over Sea’s Apparel enjoy this years National Reality Television Awards
Lisa Fuller
Over Seas Apparel ( O.S.A ) is a Cardiff based clothing made by Over seas Apparel for you. Liam Jones is the founder/CEO, designer and everything in between, he started the clothing brand after choosing to do a foundation course in art and design, developing the name and the main wave logo for his end of year exhibition. The whole reason why he started Over Seas Apparel was that he always loved art, fashion, travel and outdoors and wanted to put them all together to make a brand for anyone and everyone, with affordable prices and eye-catching designs. As a brand, he likes to make every customer feel part of the brand if they are buying or not. As Over Seas Apparel grow and progress he wants to develop a community around the brand and is trying to do as much as he can to make everyone feel welcome, with having a chilled spot in our store located in Cardiff’s Queens Arcade and having a reading spot and Xbox set up we want people to come and join us on our journey. All of O.S.A printed stock is screen printed by Liam and all embroidered items are developed by a local company. We try to bring new styles designs and items with every collection O.S.A release, we plan to release a new collection or range of items each month to keep people hooked on the products we are selling.
On our website, we also have a link to our blog Over Seas Agenda which covers anything and everything from trips away to what inspires us to pick you a pencil and develop a new design. We develop each blog and like to keep you guys in the loop with what we are doing and what we have planned for the future.
In October of last year we opened our first official store for Christmas and once we had a taste for it we couldn’t do anything but that, so we found the perfect spot and in April 2018 we opened our bigger and better store, showing off new styles and products. This new store also allows us to have events and gatherings to build the community around Over Seas Apparel, in July we hosted our first event with music by Cardiff based band Dyme and free food and drink when you paid your £2 entry. And from That, we have had huge demands to do more and more events and socials so keep an eye out for the next one.
From having the new store we have had the opportunity to be British GQ showing our products off in the Fashion Collection section which is a huge achievement.
We are also sponsoring one of our customers in his trip on the Mongol Rally which is also featured in our blogs so if you want any info on that to get over the the Agenda.
To be honest we love what we do and love meeting new people every day, as long as we are doing that and making you all happy with kitting you out with awesome clothes and accessories we can’t ask for anything more.
We put 100% into everything we do and hopefully, that comes across in our products, social media
(instagram: over_seas_apparel) and website (www.overseasapparel.com)